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Wireless Internet series of four: Digital Dog: gaming industry, the outbreak of WAP-ready
Mar 22nd

A few days ago I had heard a message from the industry, said that 3G licenses will be issued in October, while from 2008 to 2009 is the terminal generalization phase. Coincidentally, a time of major wap sites have carried out a number of major initiatives, wap world officially changed its name to the world network and upgrade the brand a big fuss, 100 reading, PICA (PICA), etc., one after another wap site also has a different action, the same focus on R & D operations the number of online games wap dog team also recently begun to expand. In view of this, the policy underlying trends are affecting the overall development of the wireless industry.
Mobile to create mobile entertainment era
The birth of mobile phones has created an unprecedented move in the world, all kinds of mobile phone platform based on the peripheral industries are also high-speed wireless Internet development, the gradual formation of market segments under the industrial chain. Wireless Internet Development for the first time, according to CNNIC report shows that: As at the end of March 2007, China's WAP is about 39 million active users who passed within the past six months WAP playing online games and download games ratio was 40.4%, then within six months meant that by WAP to play online games and download games and approximately 15.8 million people, men than women, high school and below than above the high school, heavy and severe than non-users more inclined to play the game through WAP. Through this data analysis, we thus learned that the wireless Internet applications, mobile games have a very large share of GDP.
Mobile game development and PC games have a similar to the Department, starting with the first stand-alone games are changing the game to the network, while mobile phones generally stand-alone game Snake, playing to a very simple mouse, etc., but not playable with high degree of games started, and its performance in terms of power and the story very difficult to attract long-term use mobile phone gamers. At the same time as the relative PC penetration rate of mobile phones doubled, plus the phone has to make a low threshold, universality, mobility, and many other factors, wap mobile phone as a platform for interactive online games begin to super, mobility, continuity up in the popular players in the mobile phone.
Focus on R & D operations online games wap entrepreneurial team - Rise of Digital Dogs
The domestic wap online games industry, about the industry in 2004, is the starting point of the development of hair strength, this time a small business with a strategic and forward-looking team - Digital Dogs began quietly into the wap online games the field of independent research and development operations, so "Journey to the West", "world", "mystical" and other well-made mobile phones a la carte online games MUD number of dog owners as they like, quietly sneaked into the mobile phone among the players line of sight , and in a short span of two years or so hours of operation, the introduction of them to be strong confirmation of the market. According to the relevant person in charge of marketing, digital dogs current monthly income has reached 50 million.
At the same time, according to the author learned that the current number of dogs should belong to the only one to focus R & D operations online games wap local entrepreneurial companies, the company has consistently adhered to the product positioning and operational direction, CEO Li Jing of the author, said: "Based on China's mobile phone nearly 500 million users, but it is the habit of using the mobile Internet is not really develop, so we go a long way for future development. At the same time concentrate on the mobile phone number of dogs currently MUD online games research and development, it is to see MUD had brought in an unlimited way of thinking that people ample room for expansion, and only first-hand experience of MUD games can truly feel it is emphasized that a direct visual impact is different from the picture the beauty of the game unique to the psychological experience. "
And when I asked about the phone when it can catch up with the PC online games online games development of IT, LI Jing expression Danding's talk about: "the domestic industry, issued in 2004 following the start point of strength, it will usher in the industry in 2009 broke out in mid - point, this speculation is based on wireless Internet development trends to arrive. At present 3G licenses, while not formally released, but China Mobile has actually arranged the network, and the final release is certainly not an indisputable fact that sooner or later, but time only. the same time, the crucial point is the introduction of 3G, the competition mechanism, we see from the terminal system technologies, if we take into account the current operating system up to more than 20, then no doubt that we in the product development and operations on the difficulty and cost will be greatly increased, as At present the provisions of relevant state departments have been promulgated in the future should be a unified standard for mobile phone charger, like, MTK, SYMBIAN, WINDOWS, LINUX these four operating systems, have gradually will be united, until then, when the wireless space in order to achieve a truly dynamic development phase. Also in the official after the introduction of 3G, China Unicom, Railcom and other operators will also be in the wireless arena is bound to have a big move, while China Mobile could not longer be thriving, when the decisive question of tariffs and other industries are also bound to be solved. In short, the Great environment is moving to become clear, but as a recreation leader in the wap transfer music online games, but also must have ushered in the spring of their own. "
Focus on the future of the attitude of success in life
For the current stage the company's mission, Jing also has its own opinion: "we have to do is to recharge your batteries, stop and engage in product research and development, continue to do wap gaming professionals, and stronger future, we also To create a cross-platform, cross-company's products the way they operate to the industry point of arrival time of the outbreak of doing to prepare. "
In this atmosphere everywhere is full of impetuous world, one as young as 25-year-old CEO with the same young, young team, relying on their own passion and interest in this country is still emerging industry of wireless Internet in the constant pursuit and exploration . If they uphold the current attitude is to come to "keep one finally see the month that" if they focus on hard work and enterprising spirit, precisely in order to better meet the mobile phone market, the rise of online games in the set doing the most practical preparation.
Self-reported mobile phone so that the threshold of traditional media, wireless technology disappear
Mar 10th
It is learned that a business specializing in wireless applications, mobile phone companies are self-reported by traditional media, wireless-based services off to a climax.
According to the company's market person in charge Zhao Wei Ge, "currently on the market has some of the MMS, wap mobile newspaper, so that the traditional media into selling content. And we provide wap mobile phone version of self-reported, then the better the help of traditional media, independent operations, and better integration of traditional media, to provide protection for wireless. "
At present the company's service platform is divided into the Internet (http://m-ol.cn) and WAP (http://wap.m-ol.cn) two sets of service platforms, content from the platform point of view, taking into account the media, enterprises and individuals in three areas of wireless distribution requirements. It is understood that the service wap Jianzhan services to all users free of charge.
WAP: Wireless Application
Protocol, Wireless Application Protocol is based on the mobile phone short for wireless Internet applications.